To Explore the 25th Hour of Chinese--Artel Brand Strategies Press Conference
旅行Poly Plus：寻找中国人的第25小时——2017年保利雅途酒店品牌战略发布
If Life Has Another 25th Hour
To explore this virtually philosophical topic is to search for a meaning to existence for today’s Chinese. Artel Linzhi hosted an activity named The 25th Hour Original Life and Art. Inthe early summer of 2017, several artists from different fields embarked on their journey to explore the 25th hour.
Artel’s 25th Hour Exists in Every Distinctive Destination
Linzhi Tibet, where the first Artel was born. Nankun Mountain and Yunfu will follow its path. In the future, PolyCre will be emphasizing to develop the brand “Artel” by stages throughout China. Artel will generally focus on Southern China, focusing in core areas and cities such as the Southwest, Yangtze River Delta andBeijing-Tianjin-Hebei Region, finally along the East Coast and the Yangtze River. With imagination, no matter in natural surrounding resort or bustling city centers, you will discover Poly’s Artel and its 25th hours in every distinctive destination.
如果人生有第25小时
为了探究这个近乎哲学的命题，之于当代国人的生存意义。保利雅途酒店发起了一场名为“第25小时原创生活艺术”的活动。2017年初夏，在林芝，几位不同领域的艺术家，开始了他们的“第25小时”探寻之旅。
每一个向往之地，都应有雅途第25小时的存在
西藏林芝，第一家雅途便诞生于此。南昆山、云浮等地紧随其后。未来，保利商业将着重打造“ARTEL雅途”酒店品牌，分阶段式完成全国布局。以华南为核心，进驻西南、长三角、京津冀等核心片区与城市，逐步形成东部沿海、长江沿线的纵横布局。可以想象，无论是在自然人文胜地，还是繁华都市中心，每一个向往之地，都将有保利雅途的身影与它带给这座城市的“第25小时”。