对话
2018-02-06 17:06:40    来源:大酒店传媒

Interviewing Mr. Gerd Knaust, General Manager of The Kunlun Jing An
专访静安昆仑大酒店总经理格德 · 克瑙斯特

 

1. 做为上海首家昆仑品牌,请问昆仑酒店定位是什么样的呢?可以简单介绍一下昆仑品牌管理模式吗?

 

作为昆仑品牌我们的使命在于为当今追求极致体验的旅行者提供精致的空间与完备的设施。绝美餐厅打造饕餮盛宴。我们希望每一位入住的客人都能在昆仑拥有独特、谦逊、激情时刻的完美体验。


目前已经运营的两家昆仑酒店,北京昆仑饭店和静安昆仑大酒店,均由锦江首选酒店管理有限公司管理经营。公司致力于以独具一格的高端酒店、中式住宿服务体验,立足于中国现代发展契机,传承中式文化精髓,融入高端酒店管理理念,打造奢华品牌酒店的巅峰之作。公司的使命是志在成为中国高端酒店品牌的领导者。旗下有四个酒店品牌:J酒店,岩花园,锦江及昆仑。

 

2. 对很多对上海希尔顿拥有怀旧情结的忠实客人,贵酒店在更名之后会有怎样的举措让他们留住这份情怀同时将昆仑品牌的服务理念传递给客人呢 

 

众所周知,我们是一家有着近三十年历史的地标性酒店。这也意味着大家对于我们有着更特殊的感情和更高的期待期待我们百尺竿头更进一步,成为静安酒店群中的标杆。在此我想感谢我们的忠诚客户,没有你们的支持酒店不可能实现品牌更换这一激动人心的蜕变。酒店将在适当的时候迎来全面整修,不过新年伊始,团队成员将不遗余力地为您展现传达昆仑品牌独特而又热忱地服务理念,为实现这一目标,酒店不仅将在前台,礼宾等关键对客岗位增加服务人员的数量,也会招募更多新鲜血液充沛我们的队伍,以有更充足的人力确保服务质量的跃升。我们将全面提升所有行政楼层的体验,增加夜床服务并升级客房洗漱备品以及餐饮等服务。我们还计划将新开两个具有高端私人定制概念的中餐厅。最重要的是,我们所做的一切,都将以您,我们的客户的需求为先。团队所有成员将不遗余力,力争把静安昆仑大酒店打造成为上海的首选住宿及就餐之所。

 

3. 您之前一直在国际品牌工作,更牌后的静安昆仑大酒店将会被打造成一个高端民族品牌,您依然选择继续留任,是什么吸引您继续留下呢?您对本土酒店品牌的崛起、发展和市场竞争力有怎样的见解?

 

        作为这家酒店的多总经理,不仅和我的团队一起亲历酒店品牌更换这一激动人心的蜕变,并且能与酒店的业主和锦江首选酒店管理有限公司一起领导上海第一家昆仑品牌酒店这对于我们每一个人来说都是职业生涯中难得的机遇。 随着中国经济的发展,中国市场越来越受关注。相信民族品牌在未来将取得令人瞩目的发展。酒店品牌更换也是上海加快打造自主高端酒店品牌步伐的缩影。

1. Athe first Kunlun branded hotel in Shanghai, what is the Kunlun brand positioning? And could you please briefly introduce the management style of Kunlun?

 

As Kunlun brand our mission is to become a provider of sophisticated spaces and facilities crafted for today’s astute travelers who expect the best experiences imaginable and nothing less, as well as a creator of epicure restaurants serving authentic cuisines for modern connoisseurs. We hope every guest stay here could enjoy moments of unique, unpretentious and passionate hospitality by The Kunlun…

 

There are 2 Kunlun hotels now in operation, one is The Kunlun Beijing and the other is The Kunlun Jing An. Both are managed by Jin Jiang Premier Hotels. The company manage high-end hotels which capture the quintessence of Chinese Culture offering a unique stay experience. The mission of Jin Jiang Premier Hotels is to become the leader of China’s high-end hotel management companies. The company includes a portfolio of exciting new luxury and upscale business hotel brands: J Hotel, Yan Garden, The Kunlun and Jin Jiang

 

2. Hilton Shanghai was a celebrated and established icon in Shanghai hospitality industry. It has many loyal guests who are emotionally attached to this hotel. What will you do to retain these guests after the hotel is rebranded as The Kunlun Jing An?

 

As this hotel has been a key landmark property in Shanghai for almost 30 years and our property has been known for its prime location and excellent service for years. There are high expectations on what we will need to deliver as a beacon of hospitality in Jing An. I would like to take the opportunity to thank our loyal guests. Without your ongoing support this exciting evolution of our hotel would not be possible. Of course there will be a renovation of the property in time but in the early months we are working very hard to deliver the unique and passionate Kunlun service with an increased number of staff in key guest areas such as Front of House-Guest Relations, Concierge as well as behind the scenes. We are enhancing our offering on the Executive Floors with evening turndown and improved amenities and food and beverage benefits. We are planning two exciting new Chinese restaurant concepts with private dining available. Most of all we will put our guests at the very centre of everything we do and dedicate ourselves to making The Kunlun Jing An a preferred place to stay and dine in the city.

 

3. You used to work for international brand hotels in most of the time in your career. As we all know Hilton Shanghai has been rebranded as The Kunlun Jing An and is now being launched to the market as a high-end Chinese hotel brand. Yet you chose to stay on. What attracted you to stay on?

 

I feel very proud to lead the very first Kunlun hotel in Shanghai and be part of this exciting transition together with our owner and Jin Jiang Premier Hotels. This is a rare opportunity for all of us in our career. With the development of China’s economy, the Chinese market is more and more important. I believe that national brands will achieve remarkable development in the future. Our hotel rebranding is also epitome that Shanghai city accelerated to develop self-owned high-end hotel brand.

大酒店2018年2月刊