卷首语
2017-04-14 14:44:03    来源:大酒店传媒

New Season, New Journey

新赛季,新征途


April comes in the twinkling of an eye. Saying farewell to the cold winter, we are jolly embracing a fresh green world with vitality and vigor again. This year, Grand Hotels Media has also stepped into its 12thyear of spring.

Juss Event, the partner of Grand Hotels Media, is ushering a new season with various races on the agenda. Formula 1, as a particular “city festival” in Shanghai, has received high-profile attention in the epochal year of 2017. Every year, billions of audiences in the globe watched this grand event. During last year’s F1 Shanghai, the three-day event attracted a total attendance of 160,000 and audiences of admission up to 140,000. The event is undoubtedly acknowledged as the pearl of the automobile industry crown. This year, Formula 1 Heineken Chinese Grand Prix will take on a new look, bringing excitement with speed and standard equipment visually, refreshing the paint and refit of the cars, and infusing new blood into the team players.

In addition, the world-class equestrian festival, Longines Global Champions Tour of Shanghai will also bring a fantastic visual feast on April 28-30, 2017. Last year, the three-day event attracted more than 26,000 people to the scene. Top players presented a fabulous impossible game with speed and strength. This year, the wonderful event will once again make us dizzying with a series of spectacular activities and mysterious guests. The world-class event with the most enthusiastic atmosphere is coming soon.

As the official media of Formula 1 in the 8th year, Grand Hotels Media is dedicated to providing a full range of media coverage on the website, wechat and magazine as always. Wish the event a complete success and the audiences a totally different experience.


转眼间,到了四月。四月是告别严冬的季节,新绿一片,充满朝气和活力。《大酒店》传媒也步入了在第十二个年头的春天。

大酒店传媒合作方 - 上海久事赛事又迎来了一个新赛季,各项比赛都开启了新的征途。2017年是F1历史上跨时代意义的一年,作为中国上海的一种特定的“城市节日”更是备受瞩目。作为汽车工业皇冠上的明珠,F1每年能吸引全球几十亿人次的收视观众。去年的上海站三天累计到场人次约16万,入场观赛人次约14万。今年的F1也可谓是焕然一新,在视觉上以速度和标配让人尖叫,在车队涂改上也让人耳目一新,在人员上也有新鲜的血液倾注。

除此之外,世界级的马术盛典的上海浪琴环球马术冠军赛也将于428日至430日为大家带来精彩绝伦的视觉盛宴。2016的环球马术赛3天累计超过2.6万人次到现场观看比赛,这里我们也可以看到众多顶尖的选手同场竞技,以速度和实力带来挑战极限。精彩的比赛会让我们目不暇接,一系列形式各样的活动和神秘嘉宾也同样值得期待,感受这项世界一流赛事最热烈的观赛氛围。

作为第八年进入F1赛场的官方合作媒体,《大酒店》杂志将保持一如既往的态度,在网站、微信、杂志上有着全方位的媒体平台。预祝赛事顺利进行,给观众带来不一样的体验。

大酒店2017年4月刊